At Sri Tirupati Toys, we are committed to protecting your privacy and ensuring complete transparency regarding the types of information we collect, the manner in which it is gathered, and your rights under the Digital Personal Data Protection Act, 2023 (DPDPA). We collect your personal and payment information directly when you voluntarily make a purchase, and we automatically gather technical analytics—such as IP addresses, device types, and browsing behavior—via cookies and similar tracking technologies as you navigate our site. The primary purpose of collecting this data is to seamlessly fulfill your orders, facilitate secure financial transactions, and analyze user trends to continually enhance our website’s functionality and your customer experience. We maintain strict confidentiality and do not sell your personal data; we only share your information with trusted third-party service providers, such as certified payment gateways (who securely process your financial credentials without storing them on our servers) and analytics platforms, or when explicitly required to comply with legal and regulatory obligations. Furthermore, our website and services are not directed at children, and we specifically do not knowingly collect personal data from minors under the age of 18 without verifiable parental or guardian consent; any such information inadvertently collected will be immediately deleted upon discovery. As a valued user, you retain full control over your data and have the right to request access to, correction of, or the complete erasure of your personal information, as well as the right to withdraw your consent. We utilize robust administrative and technical security protocols to safeguard your data, retaining it only as long as necessary for operational or legal compliance purposes. If you wish to exercise your statutory rights, or if you have any questions regarding these practices and any future updates to this policy, please contact us at sritirupatitoys@gmail.com or 14-1-41A Nehru Street Tirupati.